The AI Black Box Problem - Is Understanding AI Essential to Trust It? | Dr. Eva Marie
Join Dr. Eva-Marie Muller-Stuler, EY’s Data & AI Consulting Leader for MENA, as she shares how to move beyond AI hype and build ethical, scalable systems that deliver real business value.
Dr. Eva-Marie Muller-Stuler is a leading data and AI expert, currently serving as EY’s Data & AI Consulting Leader for the MENA region and founder of Dreva AI. With a PhD in mathematics and over two decades of global experience across IBM, EY, and Fortune 500 clients, she is known for building ethical, responsible AI frameworks and promoting diversity in technology. Her work focuses on scaling trustworthy AI systems that drive real business and societal impact.
We discussed:
Why do experts still struggle to decode LLM decision-making? [12:36]
How do enterprises use AI APIs like OpenAI, Anthropic, etc., safely? [17:07]
Why being seen as unethical can sink a company? [18:56]
The Builder Playbook – Ethics by design, insider threats, data masking [20:18]
The Consumer Playbook – Avoiding leaks, deepfakes, and misuse [24:22]
Where to find Dr. Eva Marie
LinkedIn: https://ae.linkedin.com/in/dreva
Instagram: https://www.instagram.com/dreva_mullerstuler/
Website: https://dreva.ai
Nobody Wants to Pay for Your AI, Unless…
[Weekly Newsletter Article] You can build the smartest AI in the room — but if it doesn’t solve a real problem, no one’s pulling out their wallet. Here’s the uncomfortable truth about getting people to pay for AI.
AI is everywhere today.
It writes social posts, suggests email replies, recommends your next binge-watch, and quietly powers tools you use without even noticing.
It’s in your phone, your search engine, your work apps , probably even in that fridge you thought was just “smart” enough to make ice.
And yet, despite all that presence in our lives, there’s one little snag: people love using AI… they just don’t love paying for it.
Why?
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Dr. Eva-Marie’s approach to ethical AI highlights a crucial point: integrating data masking and insider threat mitigation from the start significantly reduces organizational risk while building trust in AI systems.
I talk about the latest AI trends and insights. If you want to see how AI can be built ethically and create real impact, not just hype, check out my Substack. You’ll find it very relevant.